What is WOW Case Competition?

In business setting, your ideas are the products and you are the salesman. Typically, the process starts from getting buy-in from your direct supervisor, all the way along the chain of command and eventually to whoever is making the decision.

MarkPlus WOW Case Competition (WCC) simulates this process where your team will take the role of a consultant advising a client in analyzing their real business cases then WOW the real board member to convince them that your ideas will work.

This year WCC are looking for 24 highly motivated teams from campuses all over the country to be invited to solve real cases from Semen Indonesia. The company is the largest cement producer in Southeast Asia – who despite the slower growth in 2013, still able to maintain a staggering 27% growth in sales volume and 23% in profit.

Last year the company underwent a significant transition uniting three cement brands, Semen Gresik, Semen Padang and Semen Tonasa under Semen Indonesia. The decision is not merely a name change, it reflects the fundamental paradigm change from production-oriented into marketing-oriented organization.

Here is how the competition works:

Note: Written documents (case analysis, ppt presentation) will be in English and presentation, debate and video will be in Bahasa Indonesia

 

The Perks:

• IDR 20.000.000,- for the first place
• IDR 10.000.000,- for the second place
• IDR 5.000.000,- for the third place
• IDR 10.000.000,- for most favorite video
• Internship opportunity at one of MarkPlus’s business units depending on your talents and interests
• Comprehensive tutoring to sharpen your case analysis skills

The Teams:

The team consists of three active undergraduate students from any majors, ideally those in their 3rd of 4th year. The members can be from different faculties but must be within the same university.

A multitalented member will be the team’s greatest asset. The rounds in the competition will require a variety of skills to be won –from business analysis, persuasive speaking to design and video making.

The Date and Venue:

Final rounds will be held at Mall Kota Kasablanka, Main Atrium, 9am-12am, 8-13 May 2014

Sounds interesting to you?
Gather your team and get registered here (link ke jakartamarketingweek.com/competition)
If you have any questions, please send an email to

Registration closed on April 24th, 2014.

We look forward to hear from you!